The Future of Loyalty in the Data Era
Increasingly sophisticated and personalized customer experiences...
Read moreInsights
Go to the BlogIn primo piano
The Future of Loyalty in the Data Era
Increasingly sophisticated and personalized customer experiences...
Read moreEnterprise Solutions
Recent Publications
Whitepaper
How artificial intelligence is revolutionising customer relations
Download the WhitepaperExtra
A new horizon for CRM
Automation and integration: apps
100% digital, fast and paper free processes
A new standard based on AI and HubSpot
Integrated and optimized e-commerce management with HubSpot
Exelab World
Where ideas and innovation meet
Texts to meet tomorrow's challenges
Discover our insights: visit the blog
Latest updates
Insights
Go to the BlogIn primo piano
The Future of Loyalty in the Data Era
Increasingly sophisticated and personalized customer experiences...
Read moreAbout Us
Innovation, excellence, technology: at Exelab we design the future of business processes
Exelab and The Client Group: an operational synergy to raise customer experience to the highest level
Careers
We are always looking for talent ready to make their mark: explore our opportunities
We're hiring!Exelab is an official partner of
Events
Discover our EventsMost Recent Event
Solutions
Enterprise Technology
HubSpot
Discover
About
Solutions
Exelab Solutions
Insights
Go to the BlogIn primo piano
The Future of Loyalty in the Data Era
Increasingly sophisticated and personalized customer experiences...
Read moreEnterprise Technology
Enterprise Solutions
Recent Publications
Whitepaper
How artificial intelligence is revolutionising customer relations
Download the WhitepaperHubSpot
Extra
A new horizon for CRM
Automation and integration: apps
Discover
100% digital, fast and paper free processes
A new standard based on AI and HubSpot
Integrated and optimized e-commerce management with HubSpot
Exelab World
Where ideas and innovation meet
Texts to meet tomorrow's challenges
Discover our insights: visit the blog
Latest updates
Insights
Go to the BlogIn primo piano
The Future of Loyalty in the Data Era
Increasingly sophisticated and personalized customer experiences...
Read moreAbout
About Us
Innovation, excellence, technology: at Exelab we design the future of business processes
Exelab and The Client Group: an operational synergy to raise customer experience to the highest level
Careers
We are always looking for talent ready to make their mark: explore our opportunities
We're hiring!Exelab is an official partner of
Events
Discover our EventsMost Recent Event
AI Consultation Method
What measurable impact must it produce?
Everything oriented toward a precise and measurable objective, not a catalog of services.
Exelab acts on whatever lever the result requires. CRM, artificial intelligence, contact center, data, infrastructure, automation.
The baseline is defined with real data. Every subsequent phase is monitored against those numbers. Decisions are made on data, not opinions.
Exelab takes on the technical complexity, project governance, integrations and vendor coordination. An operational handover that frees up time for strategic decisions.
Three structures designed for different situations, with increasing levels of shared responsibility.
Defined perimeter, fixed price, certain timelines.
For projects where the objective is clear and the path is traceable: CRM implementation, system integration, data migration, automation of established processes.
Broad scope. Defined deliverables. Joint work.
Complex projects that touch multiple areas of the organization. The solution emerges from joint work between the Exelab team and the client's management.
Measurable objectives. Shared accountability. Aligned incentives.
A fixed component that covers the operational investment and a variable component tied to KPIs agreed upon before starting. If results are achieved, both sides win. If they are not, Exelab loses.
Traditional incentives are not aligned with customer outcomes.
The time-and-materials model incentivizes those who bill to take more time, not less. Fixed pricing incentivizes minimum scope and sufficient deliverables. The outcome-based model aligns incentives: Exelab's compensation is tied to the client's results. If AI compresses timelines, the margin grows for both. If the project produces no impact, Exelab forgoes the variable component. This model requires the ability to precisely measure the value generated and a rigorous delivery system that makes results predictable. The latter is EVE.
Discover EVE, the delivery framework >>